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FrançaisTen years on from the launch of the iPhone, the rise of the smartphone is the most significant technological development in a generation. Today the average iPhone is unlocked 80 …
IM to be believed? Testing the numbers with Digital Due Diligence
When a private company is being sold via an auction process, an Information Memorandum (IM) – otherwise known as the ‘book’ – serves to encourage offers by providing prospective buyers …
Cyber Security: Turning Rhetoric into Action
The recent NHS cyber-attack, that infected over 300,000 computers worldwide, caused a huge spike in Google searches of the term ‘cyber security’ as seen below. Described as the “biggest ransomware …
Can sentiment analysis help predict the 2017 general election?
Ten days ago Theresa May called a general election. Since Tuesday 18th psephologists – a.k.a pollsters – have been churning out predictions: these show Conservative leads of between 11% and …
Looking back on investment year 2016-17: How Private Equity Fell in Love with Digital
The continued fall out of the financial crisis combined with a year of political uncertainty and limited GDP growth have altered the characteristics of M&A activity. With limited market growth …
Dashboard
onefourzero is proud to announce the launch of its latest investment consulting product – the ‘Dashboard’. What is it? A tool for Tracking brands and their competitors. The one-stop dashboard …
Cyber Security – what is it and are you asking the right questions?
What is Cyber Due Diligence? It is the testing of digital processes and systems to assess the potential for a data breach of any stored personal data. This includes 3 …
If You Aren’t Checking What Your Customers Do/Want/Think, Then Who Is?
It’s all very well using digital tools to monitor reception to outbound marketing. It’s also a good step to understand broadly customer sentiment and employ digital customer services agents for consumer …